Open Your Heart....
...and be part of the difference you want to see.
When you Open Your Heart and donate or fundraise for the Go Red For Women movement you are helping the American Heart Association make a difference in the lives of women. Your donation helps fund the research, execute the programs, create the materials, and spread the word that heart disease and stroke are the #1 cause of death for women – and that together, we can make a difference. Collectively, we have the power to eradicate this deadly disease, but it all starts with you.
How does the AHA use funds raised from Go Red For Women activities?
The AHA uses all revenues from local and National Go Red For Women activities to support awareness, research, education and community programs to benefit women.
These funds allow us to help women by offering educational programs, advancing women’s understanding about their risk for heart disease and providing tools and motivation to help women reduce their risk to protect their health. For example, the Go Red Heart CheckUp has engaged more than 2 million women to learn their risk of heart disease.
Based on our own research, a woman who Goes Red:
- follows an exercise routine
- eats healthier diet
- visits her doctor for important tests
- and influences others by talking about heart health.
Funds raised by Go Red For Women activities also support research to discover scientific knowledge about heart health. We turn this science into materials and tools that healthcare providers and decision- makers can use to help women. Scientific guidelines on women and healthcare providers receive the most up-to-date strategies and treatments tailored to a woman’s individual risk. Toolkits, pocket versions of guidelines for women, and special reports, and continuing medical education give healthcare providers the tools to ensure that women are being treated according to the guidelines. More than 200,000 healthcare provider offices have received Go Red For Women educational tools to use with patients.
We value the trust placed in us by our donors, supporters and general public. We make the association’s finance as transparent as possible. In fact, the AHA has consistently met the high standards of the Better Business Bureau’s Wise giving Alliance (WGA), the premier organization for evaluating charitable organizations.